Toucan

Toucan

Project story Toucan Over 6 months we: Created a brand story to open up Toucan to the wider world Built a content style guide to steer Toucan’s writers Worked with the entire team to uncover and articulate their values Ran workshops with key writers on Talking Toucan,...
Girlguiding

Girlguiding

Project story Girlguiding Our work with Girlguiding has included: A communications audit Brand personality and tone of voice development Tone of voice and style guidelines One-day tone of voice workshops at HQ and beyond Ongoing copywriting and strategic support...
Virgin Holidays

Virgin Holidays

Project story Virgin Holidays Working through Clearleft digital agency, we: Led a three-week content-led design sprint Shaped the company’s content strategy Created tone of voice guidelines and delivered training to content managers Spearheaded more content-centric...
A2Dominion

A2Dominion

Project story A2Dominion Over 4 months, we: Created the content strategy for a new company-wide intranet Activated an insight panel to foreground employee voice and user needs Mapped out a new information architecture based on top tasks Developed an intranet content...